Put a QR code in your window so passers-by can book

Plenty of people walk past your shop, your chair or your van and would book if it took ten seconds. A QR code makes it that easy. They point their phone camera at it and your booking page opens.

What a QR code needs

Only your booking link. Any free QR generator will turn that link into a code you can download as an image. Check it works with your own phone before printing anything.

Where to put it

• Window or door: a clear sign that says "Scan to book".
• Mirror or counter: for people waiting or paying.
• Business cards and flyers: so the card does the booking for you.
• Van or car: a magnetic sign or sticker for mobile businesses.
• Instagram stories and posts: screenshots work well for people viewing on a laptop.

Make it work well

• Print it large enough to scan from arm's length, at least 3 to 4 cm square.
• Leave a plain border around it.
• Add a few words: "Scan to book your next appointment".
• Use dark code on a light background.

Do not forget the follow-up

When a client books after scanning, a reminder message the day before keeps them coming. Otherwise the code gets people in once and then you are back to chasing.

The takeaway

A QR code costs almost nothing and works around the clock. Bookable gives you the booking page it points to, with times that update as the diary fills.

Keep reading

• Set up a Google Business Profile that brings in bookings
• How to get your first regular clients as a new barber
• How to handle late cancellations without losing the client